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Friday, July 1 • 09:30 - 11:30
Fundamentos de design thinking con Lego® Serious Play®/ Fundaments of design thinking with ® Serious Play®

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Taller en castellano: Hoy en día, el consumo de productos o servicios cambia constantemente. Ante esto, vemos como muchas empresas diseñan ofertas que no cumplen con las expectativas de las personas o comunidades.A través del Design Thinking y Service Design seremos capaces de explorar, observar y entender al consumidor de forma holística, empatizando con las necesidades de los clientes para así entregarles lo que realmente necesitan.

Workshop in Spanish: The consumption of products and services changes constantly nowadays. Faced with this, we see how many businesses design offers which do not meet the expectations of people and communities.Through Design Thinking y Service Design we will be capable of exploring, observing and understanding the consumer from a holistic perspective, empathizing with the clients' needs so as to be able to give them what they really need.


The Lego Serious Play methodology is one of the best and most innovative ones for facilitating thought, communication and conflict resolution in order to better the performance of businesses, teams and individuals.


Ponentes / Speakers
avatar for Pere Juarez Vives

Pere Juarez Vives

Profesor de Emprendimiento Creatividad e Innovación en la Universitat de Barcelona . Presidente del Club de Innovación y Competitividad de la Universidad de Barcelona. Consultor internacional. Miembro de la IAF - International Association of Facilitators. Doctorando y experto en... Read More →

Friday July 1, 2016 09:30 - 11:30 CEST
UPV SALA 7 PTA. 4 Avda. de Tolosa, 70

Attendees (3)